Riverland Town Officially One of Australia’s Best Grey Nomad Spots

A Berri caravan park has been named a finalist in the 2019 Grey Nomad Awards, helping cement the Riverland region’s reputation as a bucket list destination for mature age tourists.

The Berri Riverside Holiday Park has been shortlisted in the ‘Best Grey Nomad Community Campsite” category.

Situated right across a quiet road from the Murray River, this pet friendly park boasts 128 powered sites including nine drive through, two pools – one with lagoon-style entry, camp kitchens, four BBQ areas, fire pit, kiosk, coffee shop, and pizza oven.

Owned by the Berri War Community Centre, the park is perfectly located to explore the whole Riverland region, while also being an easy 10-minute walk into the heart of Berri, giving grey nomads the option to seek out entertainment onsite or nearby.

Awards Director, Kim Morgan, said the Grey Nomad Awards expand the appeal of regional and rural Australia, encouraging mature-age travel while supporting positive aging through soft adventure and social inclusion. “The Awards are fostering a happier, healthier lifestyle for over 55s by providing verified information that will guide grey nomads’ decisions on where to travel and what to experience,” she said.

“Tourism is pivotal to many regional economies, with 46 percent of Australian tourism spend occurring in regional areas, and this money supports local businesses, organisations and generates employment,” she said

The Awards were judged by mature-age tourism professionals, some of whom have experienced the grey nomad lifestyle, adding weight to the Berri Riverside Holiday Park’s success as a finalist.

The judges congratulated the Berri War Community Centre on catering so well to grey nomad visitors, saying “This is a very impressive community-owned facility that’s allowing people over 55 to see, share and enjoy the many facets of the region far away from their home in a safe, welcoming and comfortable environment.

“This park is therefore making a valuable tourism contribution well beyond what is initially recognised,” the judges said.

Grey nomads are a huge, still largely untapped segment that represent one of the biggest opportunities in domestic tourism. This age segment possesses 32% of Australia’s disposable income and love learning about the country. Importantly, they are fiercely loyal. Once they discover something they like, they will return.

The Awards dinner is being held on the Sunshine Coast on Wednesday 6 November, immediately following The Art of Attraction tourism summit – the first national event to explore two fast-growing 21st century tourism segments, senior travel and arts tourism.

For more information about the Awards or Summit, contact Kim Morgan on 07 5446 4299 or kim@awardsabsolute.com.